Michael Ash


Michael has had a 35+ year career in founding, running and successfully exiting health and nutrition-focused businesses. Invested in the company from the start, and motivated by his long understanding of the need to restore soil quality and enhance not only yield but nutrient density in plants. He presents internationally on immune nutrition and soil health discussing the implications of ‘hidden hunger’ on the development of chronic illness and publishes in peer-reviewed journals on the subject. Having taken companies from origination to successful sale he is familiar with the needs and challenges of startups and brings significant experience in managing the scientific and contractual aspects of the project as well as providing direction on key issues such as strategy, performance, resources, audit and standards of conduct.

Bruce Palmer

Founder, Director

Bruce has over 40 years’ experience developing process engineering solutions to food management and waste innovation. It was his experience, vision and creativity which identified the need for a circular solution to meat protein production and the declining health of the soils. With over 6 years of development, research and optimisation he has realised his ambition creating a unique, patented process, that capture valuable assets previously lost from the human food chain and has added value to the other waste streams by creating a novel organo-mineral fertiliser. Bruce founded a successful pet food business (Forthglade) which he owned and ran between 1972 and 2010 before selling up to Private Equity. As he says “we can’t afford to waste waste!”

Andrew Aitchison

Production Director

During a 35 year career, Andrew has held senior directorial roles in major companies, from large scale housing development to alternative energy generation. With a long term interest in waste re-invention and the desire to reduce environmental challenges and add value to agricultural production, he has been an active investor director from the start of the company.

He is the lead with our engineering and meat producing partners, ensuring that the complex regulatory frameworks required to ensure safety and sustainability are exceeded and that all of the company’s health and safety matters are kept on track throughout the engineering developments.

Robin McIlvenny

Non Exec. Director

As a proactive non-executive, Robin’s key responsibilities are to support the CEO and CD in ensuring that operational strategy and financial issues are being managed on track.  Robin also provides support to Management in their ongoing engagement with investors.

Robin brings 30+ years of experience in investment banking to the business, having worked in senior positions with Deutsche Bank, Bank Austria, Bank America and JP Morgan. He spent 12 years as CEO of a $1bn+ private investment bank based in the Gulf which invested in PE and growth capital deals across the US, Europe and SE Asia.    Since 2005, he has been an active VC/PE investor, including several clean-tech and industrial projects, and from 2014-2107 was a Senior Adviser on Inward Investment for the UK Government’s Department for International Trade (DIT).

Dean Hislop

Finance Consultant

Dean is providing finance, commercial and strategic support services to the Board.  He has 25+ years of global finance and operational leadership experience gained in private equity backed and blue chip corporate businesses, focussed on natural resources, large scale renewable energy development projects and waste recycling.   Prior to starting his own consultancy, Dean was the Chief Executive of Tamar Energy Limited, a £100m start-up recycling and energy business backed by an influential group of investors which in under five years developed, constructed and acquired 11 operating sites capable of recycling c.450,000 tonnes of organic waste per annum and generating 12MWe of renewable energy.  Dean is a Fellow Chartered Accountant and has previously held senior leadership roles at 2Co Energy Limited, Subsea 7, Rio Tinto plc and PricewaterhouseCoopers.  These roles have enabled him to gain considerable experience of financing and developing large-scale projects in the UK, USA, Canada, Latin America, Africa and Australia, and is therefore well placed to support the development and commercialisation of Elemental Digest’s technology both within the UK and internationally.

Adrian Guy

Head of Chemistry

Adrian is responsible for chemical innovation and regulatory management and has extensive experience in chemical engineering and the utilisation of animal and useful industrial by-products for nutrient extraction.  Involved since the very early days with the development of the mass balance and nutrient solubility processes, he also works on the research and development projects and patent applications whilst exploring novel circular strategies for waste re-capture and re-use.

Many years of practical and industrial development with Bruce has meant the progressive development of the IP and constant refinement of the process to ensure fertiliser consistency and extensive organic waste conversion strategies.

Richard Perry

Project Engineer

Richard is responsible for developing and evolving the engineering side of the process alongside Adrian and Bruce as well as working closely with Andrew and the engineers at both our major engineering and abattoir partners. Key aspects of his role include, health and safety, quality control, compliance development of design and technical documents.

Richard is an experienced project engineer and manager with a background in control and process systems within the water and waste water industries, agricultural sectors and Research and Development projects.

Alex Gardener

Edibles Consultant

Alex is responsible for the product development of both stock and fat across the range of proteins, the sales and marketing strategy to launch these products to both UK and global major food companies.

Key aspects include detailed research and testing of all equipment used in the process, optimisation of enzymes and ensuring a quality, high performing end product. The products have been developed to facilitate a strategy that includes sustainability, traceability, provenance, reduced salt, reduced food miles, reduced supply chain risk and eliminating food waste to name a few of the benefits.

Alex has over 24 years’ experience as a Managing Director; most recently 15 years’ experience as MD of an ambient grocery food manufacturer, specialising in the savoury ingredients sector.

Tony Hinman

Fertiliser Consultant

Tony has been a senior executive for over 40 years in the fertiliser and reclaimed chemical industry. A skilled fertiliser formulator and acutely aware of the current and future challenges related to soil health and input control for farmers, as well as the increasing requirements for precision farming he has helped to identify useful industrial by products and introduced numerous specialist distributors and plant nutrition experts to EDL and them to Thallo® to ensure that the formulas are those most sought by amenity, horticultural and arable end users are developed. With in excess of 25 years experience in the re-use of useful industrial by products, Tony champions innovation and distribution to farmers and agronomists and has been an advisor to the BOD for many years.