Joe Priday Acting CFO & Commercial Director

Joe is a Chartered Tax Adviser and currently runs a multi-disciplinary professional services business. Joe helped Bruce Palmer develop the business model for EDL in 2012, raising the initial funding and has been actively involved with the business ever since.  He has developed the company’s financial models, equipment purchasing and has supported the Mike on the negotiation of EDL’s principal counterparty contracts.

He has opened a number of initial discussions with international operators since first attending Brazil as part of an international business development programme and continues to develop them during this initial phase ready for licensing roll out.